Joe Swanberg keeps this journal in an effort to document the LOL making process and figure out where all his time and money went.


  • May 2005
  • June 2005
  • July 2005
  • August 2005
  • September 2005
  • October 2005
  • November 2005
  • December 2005
  • January 2006
  • February 2006
  • March 2006
  • April 2006
  • Saturday, April 01, 2006

    SXSW Madness (Picture Style)

    After a long blogging delay, I am back, with lots of pictures to share from SXSW. We had a blast in Austin, and we're all heading to Philadelphia in a week to continue the madness.

    Upon arriving in Austin we unloaded our stuff at Justin Johnson's place. Kris and I went to school with Justin at Southern Illinois University and he and his awesome wife Mary were nice enough to let the group stay with them. At one point we had 9 people sleeping in this room.

    The first day in town we walked around hanging posters in local shops on the main drag. We seemed to beat the rush and get pretty good placement in most windows. When the music festival started I'm sure all of our posters were covered up by bands.

    We walked over to the Convention Center to check out the theatre where the film would be screening. We were in the 2nd largest venue the Festival used, and I think we did a respectable job filling it.

    We came across a TV show doing interviews in the Convention Center and managed to get ourselves on. It was some show in NY, but I forget the name. Hopefully we can track down the interview someday.

    The interview we were most looking forward to was with The Austin Movie Show. We hung out in the green room beforehand and were excited to see that they had free food!

    Jegar and Leila host the Austin Movie Show and we love them! They cover SXSW basically non-stop and bring as many filmmakers on the show as they can fit.

    Our crew seemed to take up most of their studio.

    After the interview we did a station announcement for the show. This is my favorite pic from SXSW!

    I was very honored that Matt Dentler, the director of SXSW, personally introduced LOL. He went out of his way before and during the Festival to promote our film and encourage people to see it. I owe Matt big time, and hopefully some day I can pay him back for all the kindness he has shown me.

    We had a great Q&A after the screening. Here you can see Greta Gerwig fielding a question about her long distance role in the film. Prior to SXSW, I had only met Greta for about 30 minutes one night at the Mexican restaurant 8 months ago. Her role in LOL was performed entirely over the phone.

    We had a part after the World Premiere and the great Dogme95, who contributed music to the film, performed a stripped down set that got people moving. He has a new album out and is currently touring. Check out his page for dates.

    If VIDEO is what you crave, then check out Kevin's Podcast from SXSW, which just went up tonight!

    If you live in Philadelphia, come see us next weekend!


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